Client Objective
The e-commerce site had 6 subdomains, one for each market it served. It aimed to correct its SEO errors to ensure the French site was properly indexed and appeared in Google search results. However, technical issues, particularly an incorrect canonical tag configuration, prevented proper indexing of the French site, drastically limiting its visibility.
Afalence's Action
Afalence conducted a thorough technical audit, identified canonical tag errors, and rectified them to enable proper indexing of the French site on Google. The intervention aimed to remove the obstacles preventing the site from capturing its potential traffic.
Results
Following the resolution of the technical issues, the French site's organic traffic surged, increasing tenfold from 535 monthly visits to 5130 monthly visits during the same period. This significant improvement enabled the site to attract more potential customers.
